F1 IN SCHOOLS WORLD CHAMPIONS TO MAKE A PITSTOP AT PRI SHOW NEXT MONTH The newly crowned F1 in Schools World Champions 2010, an American team from James Madison Middle School and Southeast High School, UNITUS RACING, will be showcasing this global educational technology initiative at the Performance Racing Industry (PRI) Show in Orlando, Florida, next month. The team competed with 24 other F1 In Schools teams from 18 different countries to capture the title for the USA.  F1 in Schools will be presented at PRI Show for the first time, with UNITUS RACING racing their Singapore championship winning car on the custom built, 65 foot F1 in Schools race track. A display of their work, explaining the design and development process they undertook to build their scale model F1 car of the future, and a presentation of the F1 in Schools program, will also be exhibited at the Show. UNITUS RACING Team Manager, Amanda Clark, and her team mates, Mark Nanney, Tony Griffin, Brandon Miranda and Yatrik Solanki, will all be on hand at the PRI Show to talk to visitors about their experience at the Singapore World Finals and publicize the benefits of taking part in this prestigious Formula 1-linked competition.


Clark says, “We never expected to be the World Champions when we went to Singapore for the F1 in Schools World Finals in September, as the competition was really tough; there were so many good teams and innovative designs. Winning the competition has been amazing, with lots of media coverage and publicity opportunities. Being invited to showcase our programme at PRI Show is the icing on the cake and we’re very proud to be displaying our work to people involved in the industry, who are potential future employers for us and many other students involved in F1 in Schools.”


Andrew Denford, Founder and Chairman, F1 in Schools, adds, “It is fantastic for UNITUS RACING to be part of the PRI Show and they will be excellent ambassadors for the F1 in Schools program. We are delighted that we will be able to promote F1 in Schools to around 38,000 show visitors, with the opportunity to encourage more schools and organizations to become involved in F1 in Schools in North America in the future. “
F1 in Schools challenges students to design, manufacture and race CO2 powered miniature race cars. It is the only global multi-disciplinary challenge for students aged 9 to 19. The competition inspires students to use IT to learn about physics, aerodynamics, design, manufacturing, branding, graphics, sponsorship, marketing, leadership, teamwork, media skills and financial strategy, and apply them in a practical, imaginative and exciting way.

The 23 rd annual PRI Show takes place from 9th to 11th December 2010 at the Orange County Convention Center, Orlando, Florida. Visit www.performanceracing.com for further details.